Sunday, April 29, 2012

Google Penguin : New Changes have been Made !


source:searchland.com
Google’s Penguin Algo update targets what it deems to be ‘webspam’: both onsite, and offsite (links). The update’s intent was not to reward ‘quality’ sites – per se – in spite of Cutts’ spin. The primary aim of this update was, first and foremost, to punish sites that engage in ‘unnatural’ link building.Google says the “Penguin Update” will impact about 3% of search queries.

What niches were affected the most by this update?”
Gambling,Hosting,weight loss, insurance, make money online, pharma, Loan .

Guys those are the most competitive niche of the web and the 2 websites I managed which dropped are categorized in the 2 first niches I mentioned.

Why were these niches affected my by the penguin update?
1) More back links (broader, and more in quantity)
2) More Keywords oriented content
3) More Black hat Methods
4) Well at the end more spam, 

they were the models of a working BH SEO strategy(I believe those websites has served to build a spam selection models based on their signals, the crappy results we see at the moment on those peculiar niches and others tough ones tends to concur on that matter. It is as they have reset those niches)

Here are my questions based of the thousands of posts I’ve been reading the last couple of days, I've barely sleep the last couple of days in order to be able to work efficiently with this update in spite of most of the websites went fine here.

Are Link Pyramids still efficient?

What tends to prove my spun content theory above is that crappy spun Web 2.0 is ranking in the search engines. (That’s a straight WTF for me there)
Web 2.0 are usually heavily back linked and served a buffer websites purpose and they increased in ranking (hum interesting) So spunned spammed web 2.0 are still rankings.
The Common Denominators/Link Types Used of Sites that were Penalized

And yes, there do appear to be some across-the-board commonalities, in spite of needing to focus on one’s niche as a whole for specific, detailed answers:
  • Exact anchor text: There doesn’t seem to be a common percentage threshold, however, so look to your specific niche.
  • Extensive link tiering/pyramiding.
  • Spun 2.0s (usually en masse and as a majority of one’s profile).
  • Extensive article marketing with essentially the same article (resulting mainly in link devaluation outside of the instances in which Google deems a directory as part of a spam network).
  • Blog Networks (these are being caught more and more because they are not niche-specific, topically consistent sites = flag).
  • A greater number of irrelevant links in one’s profile than relevant, quality links. (The threshold for this is appears to be frighteningly low, too. I saw one instance just yesterday of a penalized site whose profile contains no more than 20% of its links from irrelevant sites via high PR blog comments).
  • Combinations/permutations of the above
  • Yes, there’s probably more; no, not all of these will apply to you.

That led me to conclude to 4 possibilities:
1) The link juice is now not passing for more than 1 tiers going from the lower.
2) Backlinks have lost a ton of value (going to prove otherwise below) and the SEO juice of those web 2.0 properties come from the main domain of those web 2.0
3) If the OBL of the web 2.0 are targeting one or a very limited numbers of websites then no value (which is quite relevant a spam signals)
4) A combination of the above factors.


Is Blog Commenting and Xrumer Campaign Dead ?

This is a tough question here, and my answer will be so far a no.

I know someone who has been playing with SB massively for a month or 2 now (30k links indexed in that amount of time) and Keywords oriented content, and he has been through the update easily. It is a very disturbing example!

He used a load of anchors though and increased his link diversity with many kind of links, but most of them were targeted to his website.

I've also used SB and Xrumer straightly on mine websites but only on highly selected list (edu / gov / high PR / AA / and very few high OBL ones) and they remain un-hit !


Did EMD gain in value?
Yes, I believe they did! The URL gained in a value that's for sure. "python-hosting", "make-money-online.co.uk" are bluffing examples and so are the web 2.0 properties which has the keywords in URL.

The domain authority may have also gained in value as can show error 404 pages from yahoo answer for example.

However, I always thought they will loose in relevancy as they tend to attract more spam websites, so i find this a little confusing to be honest.


What is left from all these to be responsible of our drops ?

1) Massive Link Pinging
2) Irrelevant Contextual backlinks
3) Link Pyramid Juice Lost
4) On site SEO
6) Anchors Diversity.
7) Recurring OBL on some Web 2.0 properties or Bookmarking Accounts

don’t forget that for this update, not only spammed website got hit, and also white hat ones. So what kind of signals can be shared across the 2 methods beyond the spam? (I’m actually asking the question to you guys!)

What can i do to fix my website?

1) Add fresh, quality content (which will not hurt and can classify new keywords and fresh content could be recorded)


2) On site Optimization such as net linking, page speed, rich content, sitemap, content relevancy. However, pay attention to your inner links titles so far.Go as descriptive as possible and forget the keyword stuffing on this point. I'm looking at the net effect of these links on my site that has been injured and is a possibility that he was attacked because he was the ranking keyword was solely due to the network connection and dropped. I come with the results.


3) Manual Backlinking, Manual web 2.0 properties, High PR site as usual as long as they are no return on the efficiency of SEO tools. This is what i would do actually, until I’m 100% positive that we can use them again and we will the question remains on the how.


4) For Penalized sites you can redirect your page to a new one with the same content and no backlinks. The penalty would more likely doesn't go through the 301. I'm testing that method on a dropped page and on a penalized one.


Additional Comment

Backlinks lost a lot of value (otherwise, will demonstrate below) juice and referencing of these Web 2.0 properties are the primary domain of Web 2.0, "after three days of my analysis of tissues - I could not not agree more on this point.

I have a website ranking in first place again, and all they had web web 2.0 is 100-200 linking to it. Surprising for those web20 asked all. Only pure web 2.0 link is all that I have a lot of fabric and completely fallen in position 50-100, Web 2.0, and web but had all those links to the explosion of thousands shit.



The Future of SEO

Anyone who claims to have a firm grasp on this point, in my opinion, should be avoided so as not to shock us all documents containing scientifically controlled data. What I can give is my opinion and my opinion - here it is:

Any model based on the Google link is outdated and move towards a new paradigm in which the base pair is maintained, but significantly changed the nature of the conduct on the Web, and social models that have seen it so far . In the near future, however, I think we will see significant niche blogs networks arise, focussing on well-written content.

In short, the future of SEO seems expensive, but it's like shit go too. This is the story of all time: the only way the little guy wins to become the great man.

Be one.


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