Why Blue Actually works on the Social Web !

Why is Facebook so blue? why is Twitter bird also blue? as a matter of fact,so are orkut,LinkedIn ,MySpace and the blogging platform,WordPress like many.

Although Facebook has gone through major redesigns in the last few years,the blue color has remained more or less the same all through.From the sign up page to their logo,the buttons,popups and even their mobile apps have sahases of blue. Ask the face of Facebook himself ,Mark Zuckerberg would reply "Blue is the riches color for me.I can see all of blue." According to Zuckerberg's Interview in the New Yorker by Jose Antonio Vargas,Colors doesnot matter Much to him. A few Year ago he took an online test and realized that he was red-green color-blind.

According to Colour Lovers Blue is the Top Choice amongst Popular Web Brands

Earlier Colour Lovers released a report on the colors of the social web. According to the data analyzed by their Twitter theme tool(Themeleon ),blue was a Dominant Color in people's profile design. Unlike most social networking sites,Twitter allows its users to select a theme to represent themselves,thus projecting their digital persona with colors. Color Lovers decided to study this color preference by analyzing choices made by over 1 million people who used 'Themeleon' over a period of 3 months. Interestingly a majority of people didn't wander that far off from Twitter's Default light blue Colors.

Colours Lovers also discovered that blue is the ruling color among the top 100 sites in the world ,Followed by the Red Color.

FULL REPORT OF COLOURS LOVER


According to Wired Magazine

Companies spend millions trying to differentiate from others. Yet a quick look at the logos of major corporations reveals that in color as in real estate, it's all about location, location, location. The result is an ever more frantic competition for the best neighborhood. Here's a look at the new blue bloods.

The Psychology of its Audience Drives the way a website is designed and Laid out Visually, in the Attempt to strike an emotional chord with its users .Social media has not only Revolutionized how people use the internet ,but even how its appears to them as well. Catering to a multicultural generation, targeting 18 to 40-years old, these websites need to appeal to a wide rather very wide genre of People .The social web can no longer carry off the primitive 'one way' deign,where designers create a website and push it to audience .Not only are users generating most on the content in the Social arena, they are given the freedom to choose which and how sets of feature should appear on their page. Personalization is the core.

Thus the degin must offer a diverse audience individualistic content and elements , without undermining the Power of social validation, a phenomenon in which peoples actions are influenced by others around them.


Source: Articles was already Published on CHip.in Magazine

Facebook tips for a Successful Business in 7 STEPS

 Facebook is the website with the second highest traffic rank on the internet. That means that only,Google receives more visitors. Their website has grown at an incredible rate since it was created. It is said that every fifth person on this planet is a member of Facebook.

It would be insane not to make use of this incredible source of traffic. You could miss out on potential customers for your business and many many sales.

Part One: An introduction to Facebook

 

Facebook isn't the only social networking site out there. Before the site was established, websites like MySpace had already been around for a while. The only difference is that Facebook took things to a whole new level.They made it easier to communicate with your friends and family, find new contacts and interact.Sharing your life with others had never been as easy as with Facebook. They introduced a new Social Networking Era.

This also gave Internet Marketers more than a hand full of new opportunities. They were able to reach millions of potential customers all around the world, with almost deadly precision.

This is also an amazing opportunity for you, since Facebook continues to grow every single day there are always new customers to reach.

What can you expect?

Not only did the number of users on Facebook increase, but also the number of applications that became available. You could chat with your friends and family, play games, share photos and even more!

People like you and me started to look for methods to make money using Facebook, and quite a few ended up making some good money.

With Facebook having over five 800 million users by now, it simply can't be ignored! If you haven't jumped onto this amazing opportunity yet, then you are missing out on something big here...

Part 2 : Facebook Marketing

Using Facebook to grow your business, get more leads or traffic is basically defined as Facebook Marketing. It's a form of social media marketing where you use Facebook as a method of communication between you and your customers, offering your goods or services.

Facebook has an incredibly useful feature called Facebook Fan Pages, where you create little sites which can be used to get followers, similar to growing your email list. This is very useful and you should be using it to grow your business.

After a while you will have quite a few followers, so that you will be able to promote your business to them. You have a lot of ways to do that. You can post on your fanpage “Wall”, post photos, videos or anything else that's relevant to your niche market.

When you post something on your wall, everyone who “liked” your fanpage will automatically get it, so you can reach everyone with a single click.

Part 3: Facebook FanPages

What you will want to do now is create your first fanpage. To do this you will have to be logged in to Facebook. Once you have done that just scroll down to the bottom of the page and click on “Create a Page”.

You will now be able to choose between a couple of different types of pages to create. Once you select one you will have to enter some necessary details to continue.

Increasing your number of fans

A great way to increase your fanbase is to your Facebooks own Ad platform. You can send visitors directly to your offer or to your fanpage. The last option is clearly the one I would recommend since it's cheaper and more effective. Remember, you want to build a following to be able to promote to in the future. Quick money is good, but it's gone just about as quick as it came.

If you are not comfortable with using Facebook ads, there are two more way to get quick followers to jump-start your fanpage.

The first one is through FIVERR

What is fiverr?

Fiverr is a website that allows just about anyone with a PayPal account to sign up and offer their services. By default, each service must be offered for five dollars per gig.

The website has gone viral like few other websites has, mainly because it somewhat revolutionized the way people could make quick profit online. It’s great for people who are just starting to make money online and it will for sure help you pay for that domain name, web hosting and everything you need to get started with your real business.

There is a FREE alternative to get Facebook likes. You will need to sign up on YouLIKEHITS

Part 4: Build your List with Facebook

How about being able to build your list through your Facebook fanpage. Wouldn't that be great?

Almost every serious marketer out there has an email list. If you don't then you should consider this option.

You will first have to search for “facebook landing page app”. When you find it, just install it on your fanpage through the settings tab.

After that, you will have to add a html code into your “before liking” and “after liking” box. What you want to achieve through a Facebook landing page is to make people want to sign up, or “like” your page in exchange for a free gift or bonus.

It can be a free ebook or even a video course. You can be creative here. Creating a product isn't even as difficult as it may seem at first. You can write a little guide about anything you like or search for a PLR product with give-away rights.

If you combine this with Facebook advertising, it's almost as if you were paying for leads. This is an excellent and effective way to build your list.

BELOW IS THE EXAMPLE 

Part 5: Let it spread

The reason that Facebook was able to grow at such an incredible rate is that it's VIRAL in nature. Stuff on Facebook spreads like wildfire. This is even more evident than on other social networking platforms because of the vast amount of possibilities they offer. Many people get adicted to Facebook for this exact same reason. You can spend hours on there doing everything and basically nothing at the same time!

This is something that you can use to your advantage.

How can you go viral yourself?

People on Facebook are connected to their friends through a large network. Status updates of each and every one such as “Liking” a page or writing on someone elses wall will be shown on that person’s news feed.

The point here is. Whenever you get your followers to interact on your fanpage, it will show on their friends news feed as well. This way many of those friends will want to check out your fan page as well and possibly “like” it as well.

You could see your fanpage grow at an insane speed it you get enough people to join and interact on it.

That's why buying “likes” can help to start that process for you.

Part 6: How to use Facebook Ads

Facebook now has it's very own Ad platform, allowing you to reach out to users worldwide and present what you have to offer. It's similar to Google adwords, but a lot cheaper if you know how to use it correctly.

First of all you will have to log in to Facebook and scroll down to the bottom of the page. Then click on “Advertising”.

After that you will click on “Create an Ad” in the top right corner.

Now you will be able to to enter the details for your ad. A little tip from me...When selecting your ad image, take your time to create a small red frame around your image. Nobody ever does that and it makes your ads really stand out.

After clicking on “continue” you will now be able to further target your Ad. The possibilities here are almost endless. You can be as specific as you wish.

And the best thing is, you will always be able to see the estimated reach of your ad on the right hand side.

Part 7:What not to do on Facebook

It's a big mistake to believe that people on Facebook are there to buy something. If they sense you are trying to sell something to them, then things are probably not going to work for you.

You need to build a strong relationship with your Facebook fans, offering value and giving without expecting anything in return. That's when you will start to see the success rolling in.

Another mistake would be not to split-test your Facebook ads. You will never know which ad converts better if you don't try different versions. You could be missing out on a lot of money it you don't do this.

If you avoid these two mistakes, then you can't really go wrong.

Conclusion

Facebook offers a great opportunity for every internet marketer who knows how to use it correctly. Don't waste your time and put there methods to practice right now!